Atsushi Odakura

Senior Manager / New Business Development Department NTT DOCOMO,INC.

I drive business development through MetaMe (Metaverse), which I launched in beta in February this year. My areas of responsibility are entertainment and regional regeneration. In activities to enhance the attractiveness and vitality of the region, we want to use communication spaces to (1) strengthen the links and sense of belonging among local residents and prevent the weakening of the real community, (2) promote the attractiveness of the region outside the region and attract tourists and employees, and (3) enhance the diversity and sustainability of the region and promote people-centred urban development.